Archive for September, 2016

September 30th, 2016

Longtime HR Exec Sees Family Legacy in AlphaGraphics

Beth Pence had directed human resources for 30 years when she learned the commercial printing plant where she worked was closing its doors in 2015. Living in suburban Savannah, Ga., Pence was offered a number of executive positions, but another idea intrigued her.

Pence and her husband, Chris, had lifelong friends in Knoxville who had become AlphaGraphics Franchisees, and were having great success. When the Pences noticed that the AlphaGraphics in their hometown of Martinez was for sale, the wheels started turning.

beth-pence“The Lohers (in Knoxville) have been entrepreneurs their whole careers, and Chris and I have always worked for large companies,” Pence says. “Some could say I was crazy for passing on some lucrative job offers to do this, but if I was going to start over with a new company, why not do it for myself?”

The Pences’ son, Phillip, was graduating from college with a marketing degree, and was exploring sales positions.

“We sat him down and told him we had a deal for him – in 10 or 12 years, the business could be his, and we would retire. We had a lot of conversation about how we would work together, and I can honestly say we’ve not had one day where we were concerned that we had made the wrong decision.

The Pences took over operations at AlphaGraphics Martinez on April 1, absorbing a talented staff and establishing a bonus program that includes sales goals to incentivize the team. Each month since April, they’ve hit the goal, and they beat the previous year’s sales by six percent within the first three months.

Pence says her HR experience has been instrumental in building the culture she was looking for, and the opportunity to help other small businesses has been deeply rewarding. They’ve produced everything from business cards for Realtors to large-format signage for retail locations, along with brochures, vehicle graphics and more. This fall, they will launch a new website that facilitates online ordering for their customers.

“Our production manager, Lisa Davis, is phenomenal, and we recently hired another designer. We’ve made some mistakes, but we learn from them,” Pence says. “I think we’re all a little surprised with how much fun we’re having – meeting people, attending networking events, selling ourselves. I would have never known that without this experience, and it’s completely different than doing it for someone else.

“Our plan is to work hard for the next 10 or 12 years, set aggressive goals and every couple of years sell a little more of the business to our son Phillip,” she says. “Ultimately we’ll hand it over to him and his family, which creates a legacy opportunity that just isn’t possible with a big corporation.”

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September 21st, 2016

Existing Nashville Franchisee Acquires Established Business, Converts It to AlphaGraphics

Bob Rehley
in Nashville didn’t have a background in printing, but he knew he wanted to own his own business. The AlphaGraphics focus on providing comprehensive marketing services to small business intrigued him, and he went through the process of exploring available acquisitions in the Nashville area.

They knew the right questions to ask, and we evaluated a lot of opportunities. I ultimately had two to choose from on my short list,” Rehley says. “I had instant access to businesses processes that allowed me to start selling immediately, along with a full network of support.

“Every time I tap in to the AlphaGraphics Network, I realize that I’m still underutilizing it. There is literally an endless supply of support, both from the corporate side and from all of the other AlphaGraphics Franchisees across the country.”

Click here for more in this short video from Rehley on why he chose AlphaGraphics.

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September 10th, 2016

Just the Facts: The AlphaGraphics Opportunity

redbag-collageWho is AlphaGraphics? With approximately 260 locations in our global network and average gross sales of $1 million per Center, AlphaGraphics continues to experience ourstrongest growth in more than a decade, with Business Centers that provide a full line of marketing, printing, signage and design services. To learn more about the growth strategy unveiled at our recent national Cconference, click here for more from Printing Impressions magazine.

Did you know that we offer acquisition opportunities all across the country? Whether you’re interested in acquiring a successful and established AlphaGraphics Business Center, buying an independent business that would make a great AlphaGraphics location, or opening a new location in your area, oportunities abound. See our Resale Guide below, and keep an eye out for regularOpportunity Alerts in your inbox!

What does an AlphaGraphics Franchise Candidate look like? You might be wondering… who is the right candidate? The truth is we’re pretty selective, because we want to ensure a great fit for both parties on the front end. That’s why our Franchisee satisfaction ratings are some of the best in the industry. Click here to visit our YouTube channel, and explore a “Day in the Life” of an AlphaGraphics Franchisee.

Here are some qualities we look for in new Franchise candidates:

Business experience: Whether you’ve been in a corporate role or part of small business ownership and operations, that experience managing sales processes, leading a team, marketing, finance and operations will be very useful.

• $400K net worth required, $150K liquid, and a FICO of 700 or better.

A focus on cultivating consultative B2B relationships – we build long-term client partnerships through our expertise and execution, not a hard sale.

A dedication to following proven systems and processes, but also an entrepreneurial spirit for carrying out your unique vision for the business.

A consistent focus on sales and business development. We have the systems and support in place, and a platform for you to build a sales culture around what’s best for the customer.

Have you seen our robust Item 19? We believe in transparency, and dedicating the effort and commitment on the front end to establishing partnerships of mutual benefit. The Item 19 is the document that details our business metrics and results, and it is far more comprehensive than many in the Franchise industry. Click here to explore the Item 19.

Get in touch with us to start the conversation!

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