by Pam Gillies | Jun 4, 2018 | B2B Franchise, Business Development, Entrepreneurship, Executive Team, Franchise Opportunity, Marketing
Technological advances, coupled with a booming economy, mean that the printing industry is rapidly evolving. Ultimately, these changes mean that printers will be able to better serve their customers and clients. Improved technological capabilities are allowing...
by Pam Gillies | Jun 4, 2018 | B2B Franchise, Business Development, Entrepreneurship, Executive Team, Marketing, Uncategorized
The rise of digital technology has changed almost every aspect of the way brands interact with their customers. One means of communication that has withstood the test of time, however, is direct mail marketing. Direct mail campaigns continue to be one of the most...
by Pam Gillies | Mar 12, 2018 | Executive Team, Marketing
The Future of Marketing and the Marketing Trends of 2018 Marketing is an ever-evolving art and for good reason: as technology advances and mediums of communication shift, marketing needs to be able to keep up. Year after year, new trends develop and old trends die,...
by Pam Gillies | Mar 2, 2018 | Business Development, Executive Team, Marketing
Most businesses want to grow in a general sense. They know that success comes in the form of increased demand and higher revenue, so they push for these things in any way they can. If the bottom line grows and business picks up, it’s a success! But while it’s good to...