At AlphaGraphics, we’re big believers in the power of print franchise ownership. We also know that a focus on business-to-business (B2B) sales further bolsters our franchise owners’ success. We are going to go over why our B2B model works.
AlphaGraphics B2B Model
The AlphaGraphics model is, simply put, good for business.
- B2B franchising affords opportunities for lower risk and higher margin.
- Businesses have more capital to invest in and cultivate long-term relationships.
- Fortifying connections with vendors and suppliers offer a strong prospect for expanding your brand and your business.
- B2B sales is a great way to network with other business owners and extend your influence in your territory.
- The model is easily transferrable to international markets.
Our culture is a great fit for the business-minded, too. Many of your fellow AlphaGraphics franchise owners have experience as corporate professionals. Our franchise owners recognize and share in the benefits and resources of print franchise ownership, including:
- Advertising and marketing resources
- Strategies and best practices of an already successful business, including proprietary information
- Support and training from successful business operators
- Buying power of a large company with an established brand— which means you save money, and can pass those savings on to businesses you serve.
Because you’re saving on initial investment costs (compared to a traditional business opportunity), working with clients that have deeper pockets than individual customers, and surrounded by other professions that have your back, it’s easy to see why selling B2B is a great fit for an AG print franchise owner.
And our customers love it, too. The companies we work with appreciate our focus on business. We understand the unique print marketing and design needs of a company (versus an individual). Plus we can pass on the savings of our shared buying power. What’s not to love?
Are you a sales professional looking for more freedom in your career? You could be the next member of our team. Connect with us today!