To say the least, the COVID-19 pandemic has been challenging for small businesses. Almost everyone has had to abruptly shift focus from growth to survival. But, even in the toughest times, business owners come together to protect each other.
One example of this is the business owners who form the nucleus of AlphaGraphics, a leading franchisor of printing and marketing solutions, that I represent. Over the past few months, the company’s corporate office and its network of business owners have come together to help each other, as well as independent print shops.
This is how AlphaGraphics, both the corporate team and the individual franchise owners, operates: by offering guidance and helping creating a light at the end of the tunnel for struggling business owners, said Bill McPherson, AlphaGraphics VP — franchise development.
Read more at Printing Impressions.