Many people long to open their own businesses, and franchises offer the perfect blend of independence and support for someone looking for a business opportunity. As a franchise owner you’ll enjoy taking part in a company’s brand awareness and presence, while having control over your daily operations and future goals. The perks of opening a franchise are appealing, and more entrepreneurs are going this route instead of starting from scratch. If you are considering a franchise business opportunity, how do you choose the right one for you?
Here are a few questions to ask yourself, as you narrow down your options for a franchise:
What industries am I interested in that also have good economic potential?
Once you answered the question, “why own a franchise in the first place”, try to pinpoint which one by taking the time to get to know more about your interests or passions. Then see which of those make viable business opportunities. There is likely to be some overlap! People who are interested in marketing and media, as well as those who love customer service, often thrive in an AlphaGraphics franchise.
How much involvement do I want to have?
Some franchises allow for fairly hands-off operations, while others encourage owners to be an integral part of daily operations. Decide how much energy you’re willing to invest, vs how comfortable you are delegating your business to employees.
What is this company’s track record?Once you have a few companies in mind, do your research on their success over time. Do they have a good market share in their industry? Have they been around for a while? How many successful franchises do they have? Ask questions to make sure this is a
good investment.
How much support will I receive?
Whether this is your first franchise business or your fifth, you want to feel heard and supported by your parent company! Look for a brand like AlphaGraphics that emphasizes franchisee resources and has perks like integrated marketing plans, financial and legal consulting, and more.
Other factors to consider when answering the question, “why own a franchise” include: fitting in with the company culture, the cost of the franchise fees, if they offer territory protection, and if these goods/services fill a niche in your community!
AlphaGraphics has new openings for franchises in your area, so contact us today to learn more about our franchise opportunities!